For the better part of a decade, there has been a movement to re-invigorate and re-imagine Tupper Lake, NY. There is no denying that the Tupper Lake community needs economic revitalization, for without it the town will continue to experience economic decline. One major economic development project that could revitalize Tupper Lake’s economy is the Adirondack Club and Resort (ACR), a proposed mixed-use development project that includes residential and recreational spaces. Despite the need to deal with the economic difficulties that Tupper Lake faces, the method that brings economic vitality to the town through the ACR is highly questionable on many levels. Several environmental groups, such as the Sierra Group and Protect the Adirondacks, have filed a lawsuit challenging the Adirondack Park Agency’s approval of the ACR. This action resembles the Moose River conflict of the 1940s, in which conservationists rallied the entire community and fought one of the most epic battles in Adirondack history. Decades later, the passion to protect the “forever wild” land of the Adirondacks has disappeared.